Think About The Benefits Of Google Ads
As we discussed in a previous article, advertising is a critical component of marketing. It permits you to jump-start your marketing strategy, promote special events, specials, and announce new products.
With Google Ads, you can target a geographic region, a time of day, days per week, and dollars per day for your ad campaigns.
It is straightforward to set up a Google Ads campaign. There are two methods, the simple and the complex. If you are a large company with a large advertising budget, use the complicated route (which we will not discuss in this blog article). If you are a small company with a limited advertising budget, choose the simple method.
Go to ads.google.com, create an account, and follow the default settings. It will take about 1-2 hours, plunk in your credit card information, and your ads will be running within 24 hours.
Monitor for Effectiveness
To get the best results, you will need to monitor your ad’s results. You need to remove negative keywords, tweak your daily ad budget, and tweak the hours per day that you run your ads.
Make sure that you have Jetpack for WordPress and Google Analytics running on your site to see how your ads are performing and how your traffic to your website is improving.
Google Ads are not cheap, but they are useful. You must monitor your ads campaign, create meaningful ads, and track results through your website analytics.
If you need assistance in setting up or monitoring your Google Ads campaign, call RapidPage
Written by Nicholas Hughes