Drive Sales with Google Adwords!
In 2012, Google’s total advertising revenues were USD$42.5 billion with Google Adwords being Google’s main advertising product and source of revenue. As you know, when you use Google to search for something, you are searching using one or more words to try to find information. As a business, you might want to advertise your product […]
Properly submit your site to Google! (get found)
Previously we talked about How Does My Website Get Found? Basically, the search engines, such as Google, must know that your site exists so it can be indexed. Here are the basics of what you need to do to submit your site to Google. First you must have a Google Account (click here to create […]
How may I turn visitors into clients?
Strategies that you use to turn website visitors into clients (known as conversion rates) can probably be approached in much the same way as you would for your actual high street business. In other words, whatever strategies you might adopt to attract and retain a customer to your actual business or shop (often referred to […]
Free 50
50 Business Directories For Local Marketing 1. Google 2. Bing 3. Yahoo! 4. Yelp 5. Merchant Circle 6. LinkedIn 7. YellowPages.com 9. Whitepages 10. Supermedia 11. Yellowbook 12. CitySearch 13. Mapquest 14. Biznik 15. Local.com 16. Foursquare 17. ThinkLocal 18. CitySlick 19. USYellowPages 20. SuperPages 21. Removed 22. Dex 23. BizJournals.com 24. TeleAtlas 25. JustClickLocal […]
The Best of Website Marketing!
As a business owner, your website was not created ‘just for the fun of it’. A lot of thought and effort went into your website so it can communicate, as effectively as possible, a broad spectrum of information about your business: who you are, your mission and values, your products and services, your team, and […]
How To Get Better Search Results!
Use “Long Tail Keywords”. Definition: “Long tail keywords are those three and four keyword phrases which are very, very specific to whatever you are selling. You see, whenever a customer uses a highly specific search phrase, they tend to be looking for exactly what they are actually going to buy.” *1 Why are Long Tail Keywords so important? […]
Want to Cloze More Orders?
This is my personal review of Cloze Relationship Manager. (I have no affiliation with Cloze) I have been looking for an easy to use CRM for 15 years, and this is what I have been looking for in a CRM system: simple setup. web and mobile based. Cross platform, that I can use on my […]
How do I properly submit my site to Bing and Yahoo?
Previously we talked about How Does My Website Get Found? Basically, the search engines, such as Bing and Yahoo, must know that your site exists so it can be indexed. Here are the basics of what you need to do to submit your site to Bing and Yahoo!. Microsoft Bing Submit to Bing: http://www.bing.com/toolbox/submit-site-url Yahoo! […]
How may I track visitors to my site?
Once you have added your website to Google and to Bing & Yahoo! then of course your hope is that you’re going to get visitors but how do you know it has been successful? Web SEO specialists, such as Rapidpage.ca, can activate tracking mechanisms on your website using tools such as Google Analytics. These tools […]
How do I know how people got to my site?
Website Analytics, if it is available to you and if you know how to use it, can be an incredibly powerful web marketing tool. It helps you to understand the demographics of your customer, it helps you target products, it helps you target advertising, etc. In the previous blog we wrote about how you track […]
Should I have a shopping cart?
Shopping carts bring back fond memories of times going grocery shopping with my Mom and 5 brothers and sisters. Anytime we went shopping was a site to behold with sometimes five shopping carts like a wagon train trailing around the store filled with laughing kids and groceries for the week. Later in our lives, the […]
What is a Payment Gateway?
Once you have made a decision that you want a shopping cart on your website then you will probably need to connect your shopping cart system (also known as eCommerce site or shopping site) to a payment gateway. On the high street, once you have selected items for purchase, you would take these items to […]